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It seems like YouTube cannot get enough of Shorts. One has to come to the inevitable conclusion that the YT leadership is of the belief that Shorts are really good for YouTube, in spite of all the factual evidence that YouTube has been losing creators, viewership, and ad revenue ever since they started down the Shorts path. But the real question is not whether Shorts are good for YouTube, but whether Shorts are good for you?
Now, you have to get this through your head. YouTube does not care about you. No matter how much they say they do, or try to convenience you that they do, YouTube is a For Profit company, and the absolutely only thing they care about is making money. That's it. Your content is just an end to the means of making them profit. There is nothing wrong with this. This is how all companies function. It is the truth and the reality of life. Just like every Insurance company tries to convince you that they are your best friend, the reality is, they are in fact trying to get as much money out of you as possible while paying out as little as possible. That is how they stay in business. But think of all of the slogans that they advertise.
State Farm's slogan: "Like a good neighbor, State Farm is there!"
Allstate's slogan: "You're in good hands with Allstate!"
Prudential's slogan: "Let Prudential be your rock."
Amica's slogan: "We make our customersΓÇÖ problems our problems. "
Do you see the TREND there? They are trying to make you THINK they are there to do what is best for you. The reality is, this is closer to the truth:
So, now that you understand that YouTube does not care about you or your success, you need to understand that YouTube will gladly let you work like an everliving slave creating content for them and not give you one red cent. So you need to stop caring about WHAT IS GOOD FOR YOUTUBE. You need to care about What is GOOD for YOU!!
So, are YouTube Shorts good for you? Who cares if YouTube thinks they are good for them? They are in business to make money for them, not you! YouTube keeps announcing "New Ways to make money from Shorts", and a lot of people are fooled into thinking that YouTube is trying to help them. The truth is, YouTube is just trying to encourage you to keep making more content while feeding you manure and telling you it is ambrosia.
Here is the absolute truth about the money-making potential of YouTube Shorts. this comes from a recent article in VideoMaker magazine.
Pay close attention to that last little bit. $2,300 for 130 MILLION VIEWS!!! That comes out to, $17.69 for a MILLION views, or $0.017 per 1000 views.
Guys, if your talent and time are worth no more than a penny (which you would not bend over to pick off the floor) for 1000 views, then by all means, keep working endlessly creating Shorts for YouTube. Maybe it is good for those people who can get brand deals or have other ways to make money from them. But from the strict point of view of what YouTube pays out for all your hard work, it is beyond insulting. Let me show you the difference between long-form content and Shorts.
My Long-form content channel has a total of 6.7 Million views and from those 6.7 million views I have earned $34,000.00 dollars. To put this into perspective. If my channel had the 130 million views that GEVids had, I would have earned: $659,701.00. That is Six Hundred and Fifty-nine THOUSAND dollars! Compare that to the insulting $2,300 GEVids made from their 130 million views.
So, I can say with unequivocal confidence, that from the perspective of YouTube ad revenue, YouTube Shorts are not worth it to create, no matter how much YouTube blows smoke in your face trying to convenience you they are.
Now, you have to get this through your head. YouTube does not care about you. No matter how much they say they do, or try to convenience you that they do, YouTube is a For Profit company, and the absolutely only thing they care about is making money. That's it. Your content is just an end to the means of making them profit. There is nothing wrong with this. This is how all companies function. It is the truth and the reality of life. Just like every Insurance company tries to convince you that they are your best friend, the reality is, they are in fact trying to get as much money out of you as possible while paying out as little as possible. That is how they stay in business. But think of all of the slogans that they advertise.
State Farm's slogan: "Like a good neighbor, State Farm is there!"
Allstate's slogan: "You're in good hands with Allstate!"
Prudential's slogan: "Let Prudential be your rock."
Amica's slogan: "We make our customersΓÇÖ problems our problems. "
Do you see the TREND there? They are trying to make you THINK they are there to do what is best for you. The reality is, this is closer to the truth:
So, now that you understand that YouTube does not care about you or your success, you need to understand that YouTube will gladly let you work like an everliving slave creating content for them and not give you one red cent. So you need to stop caring about WHAT IS GOOD FOR YOUTUBE. You need to care about What is GOOD for YOU!!
So, are YouTube Shorts good for you? Who cares if YouTube thinks they are good for them? They are in business to make money for them, not you! YouTube keeps announcing "New Ways to make money from Shorts", and a lot of people are fooled into thinking that YouTube is trying to help them. The truth is, YouTube is just trying to encourage you to keep making more content while feeding you manure and telling you it is ambrosia.
Here is the absolute truth about the money-making potential of YouTube Shorts. this comes from a recent article in VideoMaker magazine.
Pay close attention to that last little bit. $2,300 for 130 MILLION VIEWS!!! That comes out to, $17.69 for a MILLION views, or $0.017 per 1000 views.
Guys, if your talent and time are worth no more than a penny (which you would not bend over to pick off the floor) for 1000 views, then by all means, keep working endlessly creating Shorts for YouTube. Maybe it is good for those people who can get brand deals or have other ways to make money from them. But from the strict point of view of what YouTube pays out for all your hard work, it is beyond insulting. Let me show you the difference between long-form content and Shorts.
My Long-form content channel has a total of 6.7 Million views and from those 6.7 million views I have earned $34,000.00 dollars. To put this into perspective. If my channel had the 130 million views that GEVids had, I would have earned: $659,701.00. That is Six Hundred and Fifty-nine THOUSAND dollars! Compare that to the insulting $2,300 GEVids made from their 130 million views.
So, I can say with unequivocal confidence, that from the perspective of YouTube ad revenue, YouTube Shorts are not worth it to create, no matter how much YouTube blows smoke in your face trying to convenience you they are.
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