Video Research Experience with YT Shorts

[Stanley | Team TB]

hi, ive just uploaded my first short and am rather intrigued by this format. you mentioned the high retention %... do you have any idea what would classify as a good retention % for this type of content?

No... and neither does anybody else. It seems like YouTube is playing with various elements of their pre-existing Search and Discovery systems. So the key is going to be a combination of Watchtime, View Duration and Click Through Rate. That having been said I've seen videos with 48% retention hit the shelf and I've seen videos with far better never even hit the shelf. It's a total roll of the dice.

 

[Jamie@PumpkinFreak]

@Stanley Orchard i found an interesting analytics panel that appears to show relative audience retention compared to all youtube shorts of a similar size - screen shot below, so im guessing video lenghth also plays a part - so potentally a 50second video with 60% would be good, but a 20s video with 200% would be bad.

i really like this format, i picked up a few subscribers of the first Short so will definatly test more out

 

[Damoforce]

I just tried my first short. Nothing special in views. But easier content to make when struggling to film something big.

Thanks Stanley Orchard for those tips and info too!!

 

[Stanley | Team TB]

I just tried my first short. Nothing special in views. But easier content to make when struggling to film something big.

Thanks @Stanley Orchard for those tips and info too!!

Hey happy to help and good luck!

 

[Ritik Pandey]

I'm actually an educational channel. Not sure how I can make shorts.