I really like the idea of the Brand alerts but I think it needs some improving. I have been testing it and it doesn't really do what I need it to do. As of now it only seems to search the video title. It would be awesome if you could make the tool also search the video description for the tags. So for example if someone mentioned me in a video and said you can check out YouTube Blast Off's channel below. Then in the description it said Check out YouTube Blast Off's channel here with my link, the Brand Alerts could pick that up. A lot of times the Brand isn't always mentioned in the title but maybe it's in the description or tag. This tool has the potential to get people super excited and be really powerful. In order to do that though, the tool needs to search all the metadata for the video not just the title.