Well said @Damo's Painting. It's always good to begin before you start.
This is definitely a must read for any newcomer and even for those that have been at it for a while, every bit of learning will help, but another thing that can get us further ahead, in a way, is a good attitude towards tips like this, oh yeah IΓÇÖve come across a few special ones that thought they didnΓÇÖt need this, thought they could breeze on through to their dream without putting in the effort, only to go all over the place begging everyone to hit the big red button, and give them some watch time.
Anyways I wonΓÇÖt ramble on about this, stay safe everyone
I agree on the thumbnails. Its hard to be onjective about our thumbnails when we are the one designing them. That is why I always try to ask for feedback on my thumbnail or use tubebuddy A/B testing
Yes, this is my hope as well. I do not have pro yet as I would like to see it work just a little bit before investing into this venue. I also have so much to learn so I can promote Tubebuddy on my channel!This is great, we are considering getting tubebuddy pro. I think at the moment we are putting in a lot of work in the wrong areas and tubebuddy pro might help direct where we should put our efforts in, if that makes sense?
Brilliantly Detailed and articulated. Thank you.I see a lot of people say statements as follow:
"I'm ranking in search, but I'm not getting views!?!" I wanted to take some time to explain why you may not be getting the views you want/ crave.
Number 1: You Don't have Incognito Mode Set and are seeing biased results.
For starters, make sure you have your TubeBuddy set to INCOGNITO MODE!
View attachment 6661
You can tell if you have it set down here. This makes sure you see where you're ranking NOT LOGGED IN! YouTube gives biased results when you're logged in, so you want to see how you're ranking as if you've NEVER signed in before.
Number 2: You're ranking in search, but no one is clicking on your thumbnails.
This one is hard. A lot of times we THINK we have great thumbnails, but sadly our audience doesn't respond the way we would like. This is where impressions click through rate REALLY matter.
Impressions are when YouTube shows your Thumbnail in Search, related videos, and on the home page for at least a second. This matters because an impression means a new user saw it, and the CTR means when they saw it, they CLICKED THROUGH at a RATE to watch the videos (CTR).
To see this head to a YouTube Videos YouTube Analytics -> Reach Then click on impressions Click Through Rate, and then see more:
View attachment 6662
Once you click on SEE MORE you'll see the video's overall CTR, but we want to see how it's performing in search, so click on "Traffic Sources" here and it will reveal how your video's performing in SEARCH for it's thumbnail and title.
View attachment 6663
As you can see on my video here it's gotten 56,392 impressions and it has a 9.9% CTR in search so this video is performing well in search. This video is DESIGNED for search in mind, so for me this thumbnail is performing well.
If you're ranking, but not getting views check your impressions click through rate in search, and that can help you know if you need to make a change in the thumbnail. So you might be RANKING, but you're not getting anyone to click, so it doesn't matter if you show up, if no one interested in the video based on the title and thumbnail. NO one will click through, and watch the content stopping you from earning views.
Number 3: The Keyword you're targeting has too high of a view requirement for you to rank in.
Sometimes when doing TubeBuddy keyword research people don't understand how to read our scores. We understand, it can be a lot to take in Here's a quick video on how to read the scores:
View: https://www.youtube.com/watch?v=rbA5H-SCXic
Using that video as a reference point, we can see the idea of the minimum views required to reach the top 20 spots.
View attachment 6664
This term needs 101,000 VIEWS. I average 2,420 views. While that is good it's IMPOSSIBLE for me to reach that, so understanding that in the TubeBuddy weighted score... Which does require pro (Hey free trial if you haven't had one before: https://tubebuddy.com/freetrial)
However, it's impossible for me to rank for this term, so it's not possible right now. While there are 640,000 searches a month it's near impossible for me with 2,000+ views a video to rank.
The other side is there might just not be enough search a month to earn views. Some terms have 5,000 searches a month, and if you have a CTR (click through rate) of 10% in search that 500 views is about the max you could earn. A 10% CTR is on the high end of an average CTR which YT says an average CTR is between 2 - 10%.
Understanding all three helps you understand why you might not be getting views in search. People will blame either YouTube, TubeBuddy, but I always say the Data doesn't lie. Be sure to check it, and make sure you're doing all you can!
I hope this post helps shed some light, and I hope this makes it more clear!
Love this , so helpful , all the data provided really dues help the channel growthI see a lot of people say statements as follow:
"I'm ranking in search, but I'm not getting views!?!" I wanted to take some time to explain why you may not be getting the views you want/ crave.
Number 1: You Don't have Incognito Mode Set and are seeing biased results.
For starters, make sure you have your TubeBuddy set to INCOGNITO MODE!
View attachment 6661
You can tell if you have it set down here. This makes sure you see where you're ranking NOT LOGGED IN! YouTube gives biased results when you're logged in, so you want to see how you're ranking as if you've NEVER signed in before.
Number 2: You're ranking in search, but no one is clicking on your thumbnails.
This one is hard. A lot of times we THINK we have great thumbnails, but sadly our audience doesn't respond the way we would like. This is where impressions click through rate REALLY matter.
Impressions are when YouTube shows your Thumbnail in Search, related videos, and on the home page for at least a second. This matters because an impression means a new user saw it, and the CTR means when they saw it, they CLICKED THROUGH at a RATE to watch the videos (CTR).
To see this head to a YouTube Videos YouTube Analytics -> Reach Then click on impressions Click Through Rate, and then see more:
View attachment 6662
Once you click on SEE MORE you'll see the video's overall CTR, but we want to see how it's performing in search, so click on "Traffic Sources" here and it will reveal how your video's performing in SEARCH for it's thumbnail and title.
View attachment 6663
As you can see on my video here it's gotten 56,392 impressions and it has a 9.9% CTR in search so this video is performing well in search. This video is DESIGNED for search in mind, so for me this thumbnail is performing well.
If you're ranking, but not getting views check your impressions click through rate in search, and that can help you know if you need to make a change in the thumbnail. So you might be RANKING, but you're not getting anyone to click, so it doesn't matter if you show up, if no one interested in the video based on the title and thumbnail. NO one will click through, and watch the content stopping you from earning views.
Number 3: The Keyword you're targeting has too high of a view requirement for you to rank in.
Sometimes when doing TubeBuddy keyword research people don't understand how to read our scores. We understand, it can be a lot to take in Here's a quick video on how to read the scores:
View: https://www.youtube.com/watch?v=rbA5H-SCXic
Using that video as a reference point, we can see the idea of the minimum views required to reach the top 20 spots.
View attachment 6664
This term needs 101,000 VIEWS. I average 2,420 views. While that is good it's IMPOSSIBLE for me to reach that, so understanding that in the TubeBuddy weighted score... Which does require pro (Hey free trial if you haven't had one before: https://tubebuddy.com/freetrial)
However, it's impossible for me to rank for this term, so it's not possible right now. While there are 640,000 searches a month it's near impossible for me with 2,000+ views a video to rank.
The other side is there might just not be enough search a month to earn views. Some terms have 5,000 searches a month, and if you have a CTR (click through rate) of 10% in search that 500 views is about the max you could earn. A 10% CTR is on the high end of an average CTR which YT says an average CTR is between 2 - 10%.
Understanding all three helps you understand why you might not be getting views in search. People will blame either YouTube, TubeBuddy, but I always say the Data doesn't lie. Be sure to check it, and make sure you're doing all you can!
I hope this post helps shed some light, and I hope this makes it more clear!
Do you know if kids videos are ranking in any searches now? How many videos do I need to appear in any sort of search? I feel like a small needle in giant hay stack itΓÇÖs extremely difficult. My videos are also edited by a programmer.. my husband so fairly good quality.
Didn't see this post until today, fantastic post @Andrew
This is great, we are considering getting tubebuddy pro. I think at the moment we are putting in a lot of work in the wrong areas and tubebuddy pro might help direct where we should put our efforts in, if that makes sense?
Thanks for the info.. its helps me a lot ...
Oh my, this is eye-opening. I definitely need to watch more of the tutorial videos. Thank you for making my first forum visit invaluable!!