Need Advice Skippable Ads VS Non-Skippable Ads

[Jeff Goober]

So I know the Non-Skippable ads that play the ad longer you make more money on that video vs the skippable ads...Has anyone tried turning off the skippable ads and ONLY have the Non-skippable ads play on their channel? My Earnings is about 75% Skippable 14% Bumper ads (Auction) Non-skippable ads 5.5% and display ads (Auction) 4.8%.. I was just curious if anyone has tried only displaying ads that are Non-skippable and how did that work out for you?

 

[Bears and Butters]

This is our experience only... but we had found that when we started adding non-skippable ads.. we had viewers complain that they were being forced to watch a 20+ minute non-skippable ad for a 10 minute YouTube video. We have tried to turn non-skippable on since then, but we noticed a decrease in viewership... but possibly we didn't have a long enough test period to see if it would have picked up, as it felt like our adsense revenue got neutered when we had them implemented.

 

[Avocado]

You both are lucky you have this problem... lol

 

[Jeff Goober]

This is our experience only... but we had found that when we started adding non-skippable ads.. we had viewers complain that they were being forced to watch a 20+ minute non-skippable ad for a 10 minute YouTube video. We have tried to turn non-skippable on since then, but we noticed a decrease in viewership... but possibly we didn't have a long enough test period to see if it would have picked up, as it felt like our adsense revenue got neutered when we had them implemented.

I have them all turned on so IΓÇÖm not sure which ones are skippable and non-skippable.. IΓÇÖve read other places where the Viewer will get annoyed watching a non-skippable ad which I can relate to LOL

 

[Jeff Goober]

You both are lucky you have this problem... lol

What do you mean lol

 

[tropicthunder]

This is our experience only... but we had found that when we started adding non-skippable ads.. we had viewers complain that they were being forced to watch a 20+ minute non-skippable ad for a 10 minute YouTube video. We have tried to turn non-skippable on since then, but we noticed a decrease in viewership... but possibly we didn't have a long enough test period to see if it would have picked up, as it felt like our adsense revenue got neutered when we had them implemented.

I just turn on the non-skippable ads just to experimenting. Btw, are you sure that there are a 20 minute+ non-skippable ads ? Because I just read on google that it's only 6-15 seconds long.

Non-skippable ad campaigns - Display & Video 360 Help

Non-skippable ads are short in-stream video ads that play before, during, or after another video. Viewers don’t have the option to skip your ad. With videos between 6 and 15 seconds, non-skippable ads

support.google.com

 

[Avocado]

What do you mean lol

I have over 20k subs and still haven't been monetized. Every video I make, I am making up for last years numbers. I am stuck around 3,200-3,500 hours. Sometimes it dips 500 hours depending on what video I made last year... the horror...

 

[Jeff Goober]

I have over 20k subs and still haven't been monetized. Every video I make, I am making up for last years numbers. I am stuck around 3,200-3,500 hours. Sometimes it dips 500 hours depending on what video I made last year... the horror...

You will get there

 

[Bears and Butters]

I just turn on the non-skippable ads just to experimenting. Btw, are you sure that there are a 20 minute+ non-skippable ads ? Because I just read on google that it's only 6-15 seconds long.

Non-skippable ad campaigns - Display & Video 360 Help

Non-skippable ads are short in-stream video ads that play before, during, or after another video. Viewers don’t have the option to skip your ad. With videos between 6 and 15 seconds, non-skippable ads

support.google.com

This was about a year ago.. and yes, I'm sure...I've seen them myself... 20 minute long ads. Maybe that's changed since a year ago.