Tags and Descriptions for channel and videos
I would never try to use a tag like 'gaming' or 'COD'. This would be too hard to rank for and I would waste most of my time trying to get it to work. The best bet would be to Brand It and make it my own using it like "COD gaming with Lazy Joe' or 'Gaming with lazy Joe'. I'll still rank just the same for 'Gaming' but also rank near the top for 'Gaming with Lazy Joe'
If your description reads like
"COD gaming with Lazy Joe. Joe's messy bedroom setup. Friday Easter Eggs in COD"
Tags you could use would be
Getting the best tag combinations
This is a TubeBuddy Specialty.
Using the TubeBuddy Tag Explorer is easier than it looks.
Take your tags and explore each one individually. The rewards are worth it. I recommend using only tags that are above 70 in scoring. Anything less is useless as there is too much competition for that tag and if your a smaller YouTuber it will not help. Once your channel starts to get views and subs, that's when more challenging tags can be used. You could even upload the same video twice with different descriptions and tags. One with short 2 word tags and one with longer 4 and 5 word tags, and look at the performance difference.
Here is one of my Tag Lists. You can see I'm ranking well in the top 10 for most of the longer tags. Most people don't type in COD if they want to see videos for COD Tips and Tricks. They'll type in COD Hacks and Easter Eggs. They never usually type in 1 word.
Your Channel Tags
Optimizing your channel tags is the same as your video tags. Don't be general by using 'COD Gaming'. Use 'Lazy COD Gaming' or 'Joe's COD Gaming'. Again it's the same principle. If YouTube notices a new channel with a description like. 'This is my new gaming channel for COD'. It won't give you a second thought. And getting tags from that would be pretty hard. But if you use - 'Unplanned COD Gaming with Joe and the Lazy Gamer Crew'. I can see a more direct explanation and at least 50 good tags that could come from that.
This is where getting noticed is the hardest. If you want to rank well for a specific topic, you'll need to work pretty hard to get the right combination of Channel Tags so YouTube looks to you when someone searches for your type of content. Go and look at your competition. I'm sure they don't have all the tags related to that topic. Combinations of their tags will get you ranking for the same topic.
How to edit your Channel Tags
Go to creator studio - It's on the right of your YouTube channel and appears when you click your picture Icon - Click the Creator Studio Button, then click your channel settings, then advanced, then you should see your channel keywords box. Make sure when you put in your new keywords that you triple click, to highlight them all and copy them to a text file for later. You can play with them and come up with other new ideas. Also clicking the save button doesn't always save them correctly and it's a pain in the *** to type them in again.
Just follow 1, 2, 3, and 4.
Channel and Video Descriptions
The same rules apply to your descriptions. The main problem with Video content, is that there is no way a computer can work out what the video is about and relies mostly on your description. The good thing is YouTube (Google) gives you 5,000 characters to describe your video. The more information you give in the description, the better YouTube knows what your presenting. Getting tags from a long description that you can benefit from, is far easier as well. Also write the description with the usual blah, blah and then fill in the rest as if your telling the reader the details of the video from start to finish. Not all of the description is visible to viewers unless the click on view more. But YouTube reads the lot. If it's gaming in Joe's Filthy Bedroom on a Friday night, expand on the story and include highlights of the conflict, the controllers you used, how long the game went, who won, what the sore was, ect, ect.
I hope this helps a few people who are struggling to get going like I was. We've all had to start somewhere and I know people can be secretive about how to succeed in such a competitive playing field.
Cheers
Here is the link to the google search for Best Practices for Description Writing
I would never try to use a tag like 'gaming' or 'COD'. This would be too hard to rank for and I would waste most of my time trying to get it to work. The best bet would be to Brand It and make it my own using it like "COD gaming with Lazy Joe' or 'Gaming with lazy Joe'. I'll still rank just the same for 'Gaming' but also rank near the top for 'Gaming with Lazy Joe'
If your description reads like
"COD gaming with Lazy Joe. Joe's messy bedroom setup. Friday Easter Eggs in COD"
Tags you could use would be
- Joe's Lazy friday games
- COD in Joe's Bedroom
- Gaming with Lazy Joe on Friday 6875F197-FAB4-4309-8CB5-A928EAF48A30
- Bedroom Games - (Might be a bit risky and rated non PG)
- Joe's gaming setup
- Friday COD games with lazy Joe
- Bedroom gaming setup for COD
Getting the best tag combinations
This is a TubeBuddy Specialty.
Using the TubeBuddy Tag Explorer is easier than it looks.
Take your tags and explore each one individually. The rewards are worth it. I recommend using only tags that are above 70 in scoring. Anything less is useless as there is too much competition for that tag and if your a smaller YouTuber it will not help. Once your channel starts to get views and subs, that's when more challenging tags can be used. You could even upload the same video twice with different descriptions and tags. One with short 2 word tags and one with longer 4 and 5 word tags, and look at the performance difference.
Here is one of my Tag Lists. You can see I'm ranking well in the top 10 for most of the longer tags. Most people don't type in COD if they want to see videos for COD Tips and Tricks. They'll type in COD Hacks and Easter Eggs. They never usually type in 1 word.
Your Channel Tags
Optimizing your channel tags is the same as your video tags. Don't be general by using 'COD Gaming'. Use 'Lazy COD Gaming' or 'Joe's COD Gaming'. Again it's the same principle. If YouTube notices a new channel with a description like. 'This is my new gaming channel for COD'. It won't give you a second thought. And getting tags from that would be pretty hard. But if you use - 'Unplanned COD Gaming with Joe and the Lazy Gamer Crew'. I can see a more direct explanation and at least 50 good tags that could come from that.
This is where getting noticed is the hardest. If you want to rank well for a specific topic, you'll need to work pretty hard to get the right combination of Channel Tags so YouTube looks to you when someone searches for your type of content. Go and look at your competition. I'm sure they don't have all the tags related to that topic. Combinations of their tags will get you ranking for the same topic.
How to edit your Channel Tags
Go to creator studio - It's on the right of your YouTube channel and appears when you click your picture Icon - Click the Creator Studio Button, then click your channel settings, then advanced, then you should see your channel keywords box. Make sure when you put in your new keywords that you triple click, to highlight them all and copy them to a text file for later. You can play with them and come up with other new ideas. Also clicking the save button doesn't always save them correctly and it's a pain in the *** to type them in again.
Just follow 1, 2, 3, and 4.
Channel and Video Descriptions
The same rules apply to your descriptions. The main problem with Video content, is that there is no way a computer can work out what the video is about and relies mostly on your description. The good thing is YouTube (Google) gives you 5,000 characters to describe your video. The more information you give in the description, the better YouTube knows what your presenting. Getting tags from a long description that you can benefit from, is far easier as well. Also write the description with the usual blah, blah and then fill in the rest as if your telling the reader the details of the video from start to finish. Not all of the description is visible to viewers unless the click on view more. But YouTube reads the lot. If it's gaming in Joe's Filthy Bedroom on a Friday night, expand on the story and include highlights of the conflict, the controllers you used, how long the game went, who won, what the sore was, ect, ect.
I hope this helps a few people who are struggling to get going like I was. We've all had to start somewhere and I know people can be secretive about how to succeed in such a competitive playing field.
Cheers
Here is the link to the google search for Best Practices for Description Writing