Clickbait in my opinion is using visually deceptive methods to bait people into clicking your video. Objectifying women as a piece of meat because men like bikini clad women, knowing that the only reason theyΓÇÖre watching the video is because if the bikini girl on the thumb and they couldnΓÇÖt care less about your actual content.
Or using over the top images, again, in a deceptive manner, to entice a click. Making people think something horrible has happened in the thumbnail, or deliberately making drama just for a click.
Click worthy for me is using mystery, surprise and excitement to entice someone to click a video because theyΓÇÖre excited to see the rest of the video. In a way, you CAN use clickbaity methods which iΓÇÖd Owise thing are unethical, in an ethical way.
IΓÇÖve been subscribed to a tech channel, the guy is very family orientated, and he;s started using a bikini girl in his thumbnails to get views itΓÇÖs only using women for one thing which goes against his usual family friendly computer videos which really disappointed me.